What is the secret to longevity, better health, and more energy? Well, today’s episode might just have the answers. We’re exploring the science of ESS60, a groundbreaking molecule that could change the way we think about aging and wellness.

I sit down with Chris Burres, founder of MyVitalC, to talk about ESS60, a Nobel Prize-winning molecule that’s been shown to extend the lifespan of rats by 90%. This molecule, found in a soccer-ball-like structure made up of 60 carbon atoms, holds incredible promise for human health, like improving energy levels and supporting cellular function.

Chris explains how this molecule was first discovered, its potential for human health, and how it’s revolutionizing the supplements world. He also shares his company’s journey from working in research labs to creating a product that’s helping people live healthier, longer lives.

 

 

 

 

 

 

 

 

Conclusion:

ESS60 isn’t just a breakthrough in longevity science; it’s a step toward a healthier, longer life. Start thinking about the long-term benefits for your body by learning more about this incredible molecule and how it can help optimize your health.

 

In This Episode:

00:00 Meet Chris Burres

03:47 What is ESS60 (C60)?

08:35 How Chris started manufacturing ESS60 in 1991

14:14 Where to find the ESS60 molecule in nature

22:05 Buffering oxidative stress at the mitochondrial level

25:54 Why MyVitalC entered the supplement industry

30:26 Translating animal studies into human studies

37:02 How much ESS60 should you take?

40:50 Best carrier oil for ESS60 and how to take it

43:14 Other products at MyVitalC: night serum, copper peptide, & MCT oil

50:53 Pets' version of ESS60 and how to serve it

52:13 Ampules for recovery, sleep, focus, and energy

1:01:40 Where to buy MyVitalC products at a discount

 

Live Longer and Healthier Naturally!

Buy MyVitalC products at a special discount for Diet Disruptors Podcast listeners: https://www.myvitalc.com/carrie

 

Join the waiting list for Carrie’s upcoming book, From Corset to Crown!

Sign up here: https://www.carrielupoli.com/corsettocrown  

 

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Other Related Episodes: 

Looking for more tips to optimize your health? Listen to these episodes:

• Should You Follow the New Food Pyramid? A Nutritionist Explains
• The Silent Crisis: Why You Shouldn’t Ignore Bone Health At Any Age
 

Transcript: 

[00:00:00] Chris Burres: A typical wistar rat lives out 32 months and has a known amount of tumor mass in its body. The longer it lives, the more tumor mass it has in its body. Even though the, my battle seed rats lived out to 62 months, again, 90% longer, none of them had any tumors. So this this study where the rats lived 90% longer, comes out in 2012.

[00:00:19] Chris Burres: In mid 2013, we start getting phone calls from this crazy wacky group of people called Biohackers and they were like, Hey, that's stuff that the extended the lives of the rats by 90%. How much of that should I be consuming on a daily basis? 

[00:00:34] Carrie Lupoli: Okay, diet disruptors, wait until you hear today's episode. It is honestly one of the favorites of all time.

[00:00:41] Carrie Lupoli: I sat down with crispr, who is a scientist, and what I thought would be a great conversation around longevity and things like that turned into a full on geek Fest over a molecule. I had no idea even existed. I had no idea how much it mattered and wow. For our health, our aging, our energy longevity. Uh, this [00:01:00] is probably the longest podcast I've ever recorded, but it was necessary.

[00:01:04] Carrie Lupoli: I was sitting on the edge of my seat the entire time. I didn't check the clock. I was not zoning out. It was one of those conversations where you literally can feel how much it matters and how spot on it is. This is something that you have not heard of before and I am so excited to bring it to you. We connect the dots that most people never hear talked about.

[00:01:25] Carrie Lupoli: We challenged a few mainstream assumptions and unpacked information that could genuinely change how you think about your body and your health. So buckle up. This one matters and you are going to want to listen to every single word.

[00:01:43] Carrie Lupoli: Well, welcome to Chris Burres, who is a published author, host. Of the Uncovering the Secrets to Longevity Health Summit. He is also a podcast host and I love that I was able to be a guest on his podcast. That is how we met. He holds a [00:02:00] pattern with like some unbelievable stuff. He's a visionary scientist and I think with the coolest thing about Chris, he's also a master of comedy improv.

[00:02:08] Carrie Lupoli: So, uh, he is the founder and chief scientist at my vital c. This is where he manufactures a Nobel Prize winning molecule. It is responsible for the single longest longevity experimental result in history. And I am all about longevity. I am all about doing things for our bodies so we can serve our purpose for as long as possible.

[00:02:32] Carrie Lupoli: And this is literally the scientist behind this stuff. He's like the intersection somewhere where science meets laughter. His life's mission is to help people live longer, healthier, happier pain-free lives with science and also with humor. So, Chris, hey. 

[00:02:49] Chris Burres: Carrie, thank you so much for having me. It was great to have you on my podcast.

[00:02:53] Chris Burres: I'm excited for when that episode comes out. We did some deep dives into your expertise and, you know, the BS that they [00:03:00] should avoid and the BSS that they should go after. Uh, excited for that and excited to hop in here and, and get geeky. 'cause that's kind of what I like to do. I 

[00:03:07] Carrie Lupoli: love geeky. I also love how synergistic what we talk about is right, like I think that, um, everybody has this level of like, expertise in a certain area and, and my job is to like take puzzle pieces and kind of put it together for my clients and for my listeners.

[00:03:25] Carrie Lupoli: And you fill a puzzle piece I don't think most people even know they need. And it has something to do with this kind of really interesting special molecule. Uh, and you. Seem to like be this expert on it, know it, understand it, have like show people all the things about it. I, I need to understand what this molecule is.

[00:03:50] Carrie Lupoli: It's called ESS60. Am I right? 

[00:03:53] Chris Burres: That is correct. 

[00:03:54] Carrie Lupoli: Alright, go, go geek out on us. This is so fascinating. 

[00:03:59] Chris Burres: Well, the first [00:04:00] thing that's super geeky is I'm holding a model of this molecule, and if you're listening, just imagine a soccer ball where the lines on the soccer ball represent the bonds between the carbon atoms.

[00:04:09] Chris Burres: So you have a spherical molecule of 60 carbon atoms and yeah, we call it ESS60. The molecule was discovered in 1985 at Rice University that's here in Houston, where our lab is based, and the three scientists who discovered it went on to win the Nobel Prize for that discovery. So it's, you know, we all know, we say it's a Nobel Prize winning molecule, but molecules can't win Nobel Prizes.

[00:04:31] Chris Burres: The people who discover the 

[00:04:32] Carrie Lupoli: molecule, like who do you give it the award to? Exactly. If they did right. Okay. 

[00:04:37] Chris Burres: So the three scientists who discovered it won the Nobel Prize in 1996. My lab started manufacturing it in 1991, a full five years before they were awarded the Nobel Prize. 

[00:04:48] Carrie Lupoli: Wow. 

[00:04:49] Chris Burres: I am not a very braggadocio person.

[00:04:50] Chris Burres: You're 

[00:04:51] Carrie Lupoli: like the og. 

[00:04:52] Chris Burres: Yeah, yeah, yeah. So I, I'm not a very braggadocios person, so this is as far as I will push it. It's not unreasonable to [00:05:00] suggest that the fact that our lab was delivering commercial quantities of this molecule to research institutions around the world was the reason they could research it, understand it, and realize that it was Nobel Prize worthy.

[00:05:13] Chris Burres: Right. Wow. 

[00:05:14] Carrie Lupoli: Yeah. 

[00:05:14] Chris Burres: So that's kind of cool. We are the OGs Now, why is this molecule so amazing the way I. Kind of look at it, uh, it performs as well or better than the current best material in almost every application. So it makes better inks, better batteries, better tires, better photo cells. And this is where I lose a lot of people in the health space because we're like, 

[00:05:34] Carrie Lupoli: yep, because that doesn't feel like a connection we wanna make.

[00:05:38] Chris Burres: No one in your audience. You know, there are some biohackers, but usually no one in your audience woke up this morning, looked at their car battery and thought, I wonder what component of that I should be taking on a daily 

[00:05:48] Carrie Lupoli: basis. No, because we keep saying like the petroleum that is in our cars and on our streets is also in our food.

[00:05:55] Carrie Lupoli: So we, we've been trained to not want the similar kind of thing in our, in our 

[00:05:59] box. 

[00:05:59] Chris Burres: How do we avoid [00:06:00] that? Well, and, and I have to share, the story does get a little worse before it gets better, so, 

[00:06:05] Carrie Lupoli: okay, we'll, we'll stick with you. 

[00:06:06] Chris Burres: One of the, one of the shapes, well it's 20 of the shapes on the exterior of this, are reminiscent of benzene, right?

[00:06:12] Chris Burres: So they have six carbon atoms. Benzene has six carbon atoms and six hydrogen atoms. This one just has the six carbon atoms. But because it's got the same shape, they assumed this molecule would be toxic. They put it in a toxicity study, uh, instead of being toxic, the test subjects that they gave it to, in this case, Wistar rats lived 90% longer than the control group.

[00:06:34] Chris Burres: So the single longest longevity experimental result. On mammals in history, peer reviewed published research, uh, is because of the ES S 60 molecule dissolved in olive oil, and I'm very proud to share our lab provided the material and our lab is mentioned in that original study. 

[00:06:51] Carrie Lupoli: Okay. Wait, what? Ma, I have so many questions.

[00:06:53] Carrie Lupoli: Why did they actually even test it? Especially like if, if you think it's toxic, whatever it is, like what made them, do [00:07:00] we just test all these different molecules to find out, or it's one? Well, I'll give you, per this one, stand out for a reason. 

[00:07:05] Chris Burres: I'll give you a perspective. Right? So it would've been nice to know that asbestos was dangerous and they should have done more testing before they started using asbestos, right?

[00:07:13] Chris Burres: Mm-hmm. Same thing with this. I mean, better ink, batteries, tires, photocells, like ostensibly, we should be working with this material in every aspect of our lives. One of the challenges, it's very expensive to make, um, and that I'll just kind of segue here. In order to manufacture this molecule, you have to vaporize two graphite rods in a inner environment.

[00:07:33] Chris Burres: So zero oxygen at a slight vacuum, and it turns out that graphite is one of the hardest materials on the planet to vaporize. So you need local temperatures of the sun to vaporize this molecule. Yes. So it is extremely, that's a good start, right? Maybe we should have started there by, by the way, if, if I were to wake up today right?

[00:07:54] Chris Burres: And not have the experience that I have and, and really the serendipity that I have to have been working with this so long and I [00:08:00] was like, Hey, I'm gonna start a company and I wanna make supplements, I would probably not choose this one. Right? Yeah. So you're vaporizing graphite at the heat of the sun.

[00:08:08] Chris Burres: The material that comes off of that is 90% carbon garbage, 10%, kind of useful, right? 80% of that 10% is this ESS 60 molecule, but you gotta separate it Now you've gotta isolate it. Now you've gotta clean it, make it, make sure it's good for people and pets, and then you have to mix it in olive oil. Not for one week, not for two weeks, for three weeks.

[00:08:31] Chris Burres: Everything about this is like, choose another supplement like vitamin D, 

[00:08:35] Carrie Lupoli: Brenda, how do you know this? Like, how did you figure this out? 

[00:08:39] Chris Burres: So it, it's, it's really interesting. And, and thinking about the, well, well, one, let's, let's the, let's roll back to why did we start manufacturing this? So my business partner was working at the Texas Center for Superconductivity here at the University of Houston.

[00:08:53] Chris Burres: So it's a, it's a, uh, an organization housed on the University of Houston campus. And there's a very fa, [00:09:00] famous superconductivity professor called Dr. Paul Chu. Uh, actually the building on the campus, we all called it Choose Castle. 'cause that, that's why it got built. And Robert, my business partner, was separating this material.

[00:09:12] Chris Burres: So that 10%, that's not 90% carbon junk, that 10% is made up of a collection of fuller arrays, right? So you've got, uh, 60 carbon atoms, 70 carbon atoms, and multiples up. The two predominant ones are the six. You're 

[00:09:26] Carrie Lupoli: making me have to go back to like high school chemistry. Okay. 

[00:09:30] Chris Burres: I'll try not. I'll try not to do.

[00:09:31] Carrie Lupoli: You're doing great. You're doing great. 

[00:09:33] Chris Burres: So one, he's separating, my business partner is separating this material in their chromatography lab. Uh, Dr. Chu comes in one day and says, Hey, this molecule is selling for $6,000 a gram. You should, and your young kids, you should go start a business manufacturing this.

[00:09:48] Chris Burres: My business partner, Robert, is from an entrepreneurial background. I joke that he did a back of the napkin calculation with one line, $6,000 a gram, so [00:10:00] he's like, how do I make this equipment? I'm studying engineering at the time I come in to help with the drawings. Heat of the sun vacuums, uh, help build it all together.

[00:10:09] Chris Burres: I was kind of supposed to help and then go away, but I stuck around. Uh, and so now we've been working with this molecule for 34 years. 

[00:10:16] Carrie Lupoli: Oh my gosh. 

[00:10:18] Chris Burres: Yeah. 

[00:10:18] Carrie Lupoli: Like literally, you are not one of the, the supplement industry is the wild, wild west. I know. I have a supplement line and I know like, like 

[00:10:25] Chris Burres: you know who you're going against, right?

[00:10:27] Chris Burres: You're like, how are they surviving? Right. 

[00:10:30] Carrie Lupoli: It's crazy. And it's like they're, you know, they come in at night and they sell a bunch of stuff and then they're gone and it's like, there's it, there's no real regulation. But the fact that this is one of the things I think is so fascinating about you and what you're doing to me.

[00:10:43] Carrie Lupoli: Science of longevity is, uh, I think we talked about this a little bit on your podcast. It was like, there's not a lot of like knowledge of these people that are doing all these things. Have they lived to 150 years old, but to, for you to have this for 34 years, I mean, that would go against [00:11:00] just about anybody else out there in the market.

[00:11:01] Carrie Lupoli: And you have, and, 

[00:11:02] Chris Burres: and you can throw in and, and you, you might hear sprinkling of this as the, the story kind of unfolds is part of the story is Chris wishes he was actually smarter, right? Because there's opportunities that were missed for years, um, at a time. In fact, I'll, I'll share. Um, so this, this study where the rats live 90% longer.

[00:11:23] Chris Burres: Comes out in 2012. In mid 2013, we start getting phone calls from this crazy wacky group of people called Biohackers. And I can say that affectionately now because I am a biohacker. Now I 

[00:11:35] Carrie Lupoli: gonna say you are one. Yeah. And I have a, I have a membership at a biohacking gym, so I love that too. 

[00:11:40] Chris Burres: Right? And they called and they were like, Hey, that's stuff that the extended the lives of the rats by 90%.

[00:11:48] Chris Burres: How much of that should I be consuming on a daily basis? And, and what Robert and I heard was, Hey, that stuff that you sell to research institutions around the world so that they can put it into ink, batteries, tires, and [00:12:00] photo cells, how much should we take? And we thought zero. We added not for human consumption to our labeling in mid 2013.

[00:12:07] Chris Burres: So think about that from 1991 all the way to mid 2013. We don't have to have, not for human consumption on the labeling. We add it now, I wanna be clear in the literature it was understood. The molecule was safe. We're just conservative carbon nanomaterial scientists and we're like, ink batteries, tires photocells zero Now.

[00:12:28] Chris Burres: It 

[00:12:28] Carrie Lupoli: just makes sense. It just makes sense. Wait, can I just ask you this? Let's go back why Yeah. What do we use it for in those things? Like what is the purpose of this molecule in ink and, you know, car batteries and tires and stuff? 

[00:12:38] Chris Burres: Yeah. So, um, and, and batter, I'm so ho kind of a nickname for this molecule is a Bucky Ball and in a battery.

[00:12:46] Chris Burres: I'm hopeful that it will work one day. It is cost competitive with lithium. 'cause lithium is pretty expensive. Um, it would be very cool to have a Bucky Battery. I just feel like that rolls off the tongue. 

[00:12:56] Carrie Lupoli: I, I know this might be the next business, but keep going. 

[00:12:59] Chris Burres: [00:13:00] The thing that makes this unique and, and have applications in so many areas is it can hold up to six negatively charged particles on the exterior of the cage.

[00:13:09] Chris Burres: Right. And what tends to make, in the case of a battery in so many things, what tends to make the the batteries go bad is the deterioration of the material as the electron comes on to be held as a battery, as it goes off to provide power, right. That, that on and off breaks up the molecule. This molecule has sixfold symmetry, so there's six planes that is symmetrical through.

[00:13:32] Chris Burres: It also has a ton of carbon, carbon double bonds, which is the strongest bond in chemistry period. Okay. Um, and so as an example, you can fire this molecule at a plate of steel at 15,000 miles an hour, where most molecules will just shred apart. This one, I kind of picture it like, you know, collapsing and, and then bouncing right back.

[00:13:51] Chris Burres: Yeah. So that resilience would make it very effective in a battery because it should not deteriorate. And it's very similar, similar electrical [00:14:00] properties that would be applicable in the, the rest like that. Uh, um. Solar cells also very electrical, uh, inks. It just flows smoother. It's smaller. I mean, it is a nanoparticle.

[00:14:12] Chris Burres: Um, but again, it's just so expensive. It's 

[00:14:14] Carrie Lupoli: where does one find like, not me, but like you, where do you find, where, where is this molecule? Where does it exist? And are, are we, do we, are we able to make it ourselves? 

[00:14:25] Chris Burres: So, um, couple things. Yeah. You're, as we're talking about a reactor and vaporizing graphite, you're like, oh, it's a manmade molecule and 

[00:14:33] Carrie Lupoli: Yeah.

[00:14:34] Chris Burres: Right. So everyone in your audience has been exposed to this molecule and for evidence, I'll, I'll share. If you collect the soot from a candle flame, right? So you put a cold steel plate over a candle flame, that deep, dark soot will have parts per million or parts per billion of the ESS 60 molecule, right?

[00:14:52] Chris Burres: So we have all been exposed to it. There is tons of it in space. That's kind of why they originally discovered it, because somebody was trying to figure out what [00:15:00] spectra was happening in space. And, um, the KT boundary, you know that it's a, the layer of earth associated with when the asteroid struck the earth and wipe out the dinosaurs.

[00:15:10] Chris Burres: Yeah. Has an elevated amount. It's not enough to mine or anything, but it is an elevated amount. So it's a naturally occurring molecule. And then the next consideration, it's like, oh, you know, we've got bioidentical hormones. Is it actually the same thing? Et cetera. This is such a simple molecule. It does not matter if you collect it from a candle or you collect it from the KT boundary, or you figure out how to harvest it from space, or you make it in a reactor.

[00:15:34] Chris Burres: It is the same molecule no matter what you do. 

[00:15:37] Carrie Lupoli: So I feel like harvesting from space is just way more complicated than it needs to be to burn a candle. 

[00:15:42] Chris Burres: I don't, you start talking about, well, a candle. Yes. But you start talking about vaporizing graphite and you're like, Hey, could we, could we maybe build a spaceship and go get it from space instead?

[00:15:50] Carrie Lupoli: Yeah. That's, that feels expensive and hard and, and challenging. So there's other ways to do it, but like, is this a molecule that. So we don't have this like the, like [00:16:00] the longevity concept of this is not something that's innately within our, our, our bodies now, 

[00:16:07] Chris Burres: is 

[00:16:07] Carrie Lupoli: it? 

[00:16:07] Chris Burres: Well, well if, if you have this Moy and you do, you're gonna have some amount, minimal amount of this and you, you know, parts per billion probably.

[00:16:15] Chris Burres: Okay. Um, then the, the, the, the boss theory suggests what is actually going on. Right? And, and so the boss theory is the buffering oxidative stress system. We know from peer-reviewed published research that this ESS 60 molecule gets into the mitochondria. And we know from way back in, just from 

[00:16:34] Carrie Lupoli: our environment.

[00:16:35] Chris Burres: Say that again? 

[00:16:36] Carrie Lupoli: Just from our environment. 

[00:16:38] Chris Burres: Well, just if you, if you get it in you right, it w it can get into the mitochondria and, 

[00:16:43] Carrie Lupoli: oh, I hear what you're saying. Like if you can get the molecule inside of you, then it gets into the mitochondria. 

[00:16:48] Chris Burres: And, and I'll segue just real quick here. So it wouldn't surprise you that if you had a pile of this e ess 60 powder, it's gonna be a black crystal in powder, right?

[00:16:57] Chris Burres: It's carbon crystal in like sugar crystals [00:17:00] or, or, um, salt crystals. You can consume that as long as it's, you know, processed for people and pets. You can consume it, uh, but it's not water soluble so you'll just excrete it all like very minimal bioavailability. 

[00:17:12] Carrie Lupoli: This is why it needs to be in oil 

[00:17:14] Chris Burres: Exactly. So that's, so when you dissolve it in oil now you break those crystals down and you have individual e ess 60 molecules floating around in the olive oil when we sell it in olive oil, avocado oil, and MCT oil.

[00:17:28] Chris Burres: And now it's basically infinitely more bioavailable. So now we know that that can get into your system and there's peer reviewed published research that it gets into the mitochondria once it's when it's in your system. Right. 

[00:17:39] Carrie Lupoli: Which is so important. I mean, everything that I talk about when it comes to our bodies is around the concept of cellular dysfunction, right?

[00:17:46] Carrie Lupoli: Like once our cells are all jacked up, this is when we start to see symptoms of metabolic dysfunction, metabolic disease, and it all comes from a cellular level. And when we are literally working to support our mitochondria, that's, that's getting to the root. 

[00:17:59] Chris Burres: Yeah. 

[00:17:59] Carrie Lupoli: [00:18:00] That, that's why the whack-a-mole game of going after symptoms drives me crazy because we're not actually getting to the root.

[00:18:06] Carrie Lupoli: And that's so much of what biohacking is as opposed to, um, supplemental, uh, like stuff that lays on the surface. 

[00:18:13] Chris Burres: Yeah. I love that you kind of mentioned at the cellular level, and I like to talk about a lot of supplements will brag that they operate at the cellular level and they should because there are somes that don't.

[00:18:25] Chris Burres: Right. A lot of people don't really picture, um, activated charcoal is something that doesn't get into your system. It stays in your intestinal tract and it does a, a good job of detoxing there. 

[00:18:35] Carrie Lupoli: Well, especially when you have food poisoning. 

[00:18:37] Chris Burres: Yeah. Right. Um, but it doesn't get into your system. No. Right. So it's not going around and like collecting stuff from your cells.

[00:18:43] Chris Burres: Um, we like to brag that this works at the subcellular level. Right. So not just inside the cell. Ah, inside the mitochondria. 

[00:18:52] Carrie Lupoli: Right, right, right, right. So that's like inside, inside. 

[00:18:55] Chris Burres: Yeah. And, and so to give from perspective on what we think is going on, [00:19:00] right? Quick refresher. Mitochondria, of course, powerhouse of every cell.

[00:19:03] Chris Burres: There's between 50 and 5,000 mitochondria in every cell in your body except for your, for your brain cells and your neurons, which have 2 million. It is amazing how much energy our nervous system use. Like every power source there is a negative byproduct. You think about your car going down the road, it's got exhaust.

[00:19:20] Chris Burres: You think about a power plant, it's got a smoke stack. In the case of mitochondria, it's reactive oxygen species. And I picture these like little bumper cars. If they're left to their own devices, they're in your body and everything they smack into, they rust. They cause oxidative stress. Oxidative damage, ultimately inflammaging.

[00:19:39] Chris Burres: And 

[00:19:39] Carrie Lupoli: I often say it's like light little lightning bolts. 

[00:19:41] Chris Burres: Yeah. 

[00:19:42] Carrie Lupoli: You know? Yeah. That's awesome. Okay. Yeah. Great, great analogy. 

[00:19:45] Chris Burres: Oh wait, that goes with the bumper cars too. Well, the old bumper cars. Yeah. That had electricity. Now, now I don't know what runs. 

[00:19:50] Carrie Lupoli: Yes, yes, yes. When we were kids. Yeah. Got it. Yeah. So the ones that could have literally killed us.

[00:19:55] Chris Burres: Yeah. 

[00:19:55] Carrie Lupoli: But 

[00:19:56] Chris Burres: don't lick that. Okay. You know, some kid did. [00:20:00] There's always one kid for sure. You'd be a boy, but there's always one kid, 

[00:20:03] Carrie Lupoli: always a boy. 

[00:20:06] Chris Burres: So, and maybe a girl going, Hey, you should like that. Uh, 

[00:20:10] Carrie Lupoli: yeah. 

[00:20:11] Chris Burres: That's hilarious. 

[00:20:13] Carrie Lupoli: So, um, alright, we digress, Mr. Comedian, 

[00:20:15] Chris Burres: so, so internal to your mitochondria, right? This, this is a bad thing.

[00:20:19] Chris Burres: These bumper cars causing rust and damage and lightning right. Internal to the mitochondria. You've got the key antioxidants, glutathione, and melatonin to really manage those reactive action species. But what happens when you stress a mitochondria? And, and next question is, well, how do you stress a mitochondria?

[00:20:36] Chris Burres: I like to point out you're alive in modern society, you have stress mitochondria, right? Whether it's smoking, drinking, EMF exposure, sunlight exposure, stressful emails, stressful conversa, like you have a, a stress mitochondria. And when that happens, that's when those, that mitochondria produces more energy and more reactive oxygen species.

[00:20:58] Chris Burres: That's when the, if they're left to their [00:21:00] own devices, they cause damage. More 

[00:21:01] Carrie Lupoli: bumper cars bumping. 

[00:21:02] Chris Burres: Yep, yep. And that's where the ESS 60 molecule comes in. It holds on to those negatively charged particles, those negatively charged reactive oxygen species. So they can't do any damage. And then really, 

[00:21:16] Carrie Lupoli: so it's like these lightning bolts, it's like they're like.

[00:21:20] Carrie Lupoli: I got you. Yeah, I, I picture like a superhero that's like, I got this. You will live your life. I'll hold on to the ne this negative like, yeah. Evil e, evil being, 

[00:21:28] Chris Burres: and so it's a buffer, so it's holding onto it. And then when that mitochondria replenishes the glutathione, replenishes the melatonin, then it can manage those lightning bolts appropriately.

[00:21:38] Chris Burres: I've got, I've got a fun analogy, and I don't know if you agree with me. I feel like all biological analogies should start with Mardi Gras. 

[00:21:46] Carrie Lupoli: Okay. I've been to Mardi Gras. Yeah, I was, I was at Mardi Gras in 2020. I'm pretty sure COVID like just, it was, that was like the little ecosystem there. It was [00:22:00] ridiculous.

[00:22:00] Carrie Lupoli: But anyway, let's keep going. 

[00:22:02] Chris Burres: Well, and let's be realistic. A lot of, uh, biology happens at Mardi Gras, so like, well that's, that would make sense. So, um, it's the end of Mardi Gras. You've got these drunk, reactive oxygen species running around on Bourbon Street causing all sorts of havoc. And the New Orleans Police Department, the glutathione and melatonin come on to Bourbon Street, handcuff themselves to those reactive oxygen species and get them off of Bourbon Street.

[00:22:25] Chris Burres: But what does the New Orleans Police Department do when they get overwhelmed? They take those reactive action species and they put 'em in a paddy wagon. They attach 'em to the e ess 60 molecule, so they can't do any damage. And then when they can replenish the glutathione, replenish the melatonin, then they can handcuff themselves to these reactive action species and get them off of bourbon straight.

[00:22:46] Chris Burres: And that's why we say that the ESS 60 molecule is the boss, a buffering oxidative stress system. And the whole summary of this is. We're reducing the negative, according to the boss theory, we're reducing the negative impact of [00:23:00] stressed mitochondria. And given the importance of mitochondria, if you're reducing the negative impact of stressed mitochondria, then you should have systemic benefits.

[00:23:09] Chris Burres: You should have what we have, which are head to toe testimonials. 

[00:23:12] Carrie Lupoli: So what happens to these criminals? Right. And they're in the paddy wagon. 

[00:23:16] Chris Burres: Yeah. 

[00:23:17] Carrie Lupoli: Do they just dissipate? Do they sort of like go away or do we excrete them? 

[00:23:23] Chris Burres: They, well, they get, they get managed for a couple things. So the, the, that I, I would break that question down into two things.

[00:23:28] Chris Burres: Okay. So one, what happens to those reactive oxygen species? This is just a buffer to help your body do its job naturally. Right. Got it. So your body has the ability to replenish melatonin and glutathione, right? Yeah. But it's gotta, there's a rate limit, 

[00:23:41] Carrie Lupoli: especially if we don't take a lot of melatonin. 

[00:23:43] Chris Burres: Yeah.

[00:23:45] Chris Burres: So there's a rate limit, and if you're stressing it more than the rate limit of production, 

[00:23:50] Carrie Lupoli: I got it 

[00:23:51] Chris Burres: right then at that point, it starts to do damage and this just, Hey, I'll hold onto these guys while you, you build up your, uh, melatonin and glutathione and then [00:24:00] those reactive oxygen species just get managed like normal.

[00:24:04] Chris Burres: They just didn't have the opportunity to do any damage, right? Like, 

[00:24:06] Carrie Lupoli: so they're in a holding cell until they, you know, sober up and then they can go back into society. I, I love a good metaphor and that really helped me. 

[00:24:18] Chris Burres: And then the, the next, I think piece of that question is, well, what about this e ESS 60 molecule?

[00:24:23] Chris Burres: Like how long does it stay in our system? Uh, in the literature it shows, uh, to stay in your system about 10 days. So it gets excreted in about 10 days and. And making sure stuff's done. Um, and, and what that, we've got testimonials that kind of parallel that, and I'm, I'm sure I'll share one of those at, at some point.

[00:24:42] Chris Burres: But, but I did wanna get back to the, to these crazy wacky biohackers, right? 'cause they're, they're really, they're really fun, right? So we're basically added not for human consumption to our labeling mid 2013. And then we start getting about two to three phone calls per week from, again, these crazy, wacky biohackers and the calls [00:25:00] go something like this.

[00:25:01] Chris Burres: Hey Chris, my knee pain is gone. Hey, Joe, you mean the knee pain of your rat? Because it literally says not for human consumption on the labeling. Hey. And Joe is like, yeah, hey, if my rat weighs 275 pounds and does training on Wednesdays and Fridays, should my rat, I should my rat take work on Wednesdays and Fridays.

[00:25:22] Chris Burres: So we knew what was going on. 

[00:25:24] Carrie Lupoli: What was the que What was the answer to that? Should the rat do that? 

[00:25:26] Chris Burres: The answer's yes. Yeah. Yeah. And I, and I've, 

[00:25:29] Carrie Lupoli: you can't do too much of it. 

[00:25:31] Chris Burres: Um, our current thought process is that the toxicity level of the product is the same as the toxicity level of olive oil on its own.

[00:25:40] Chris Burres: Okay. Which involves drowning. Right? Like, you'll actually start throwing up olive oil before, and I don't know if that counts as toxicity. Your body is just like too much of oil. Get rid of it, right? Yeah. Is that toxic? Um, so, so short answer is probably no. 

[00:25:54] Carrie Lupoli: All right, so let's go back to the 270 pound rat.

[00:25:56] Carrie Lupoli: Yeah. So you realized something else is happening here. 

[00:25:59] Chris Burres: [00:26:00] Yeah, so, so the biohackers, we, we know what's going on. And even though we have not for human consumption on the labeling, the only reason we allow it 

[00:26:06] Carrie Lupoli: to, I don't trust that they don't believe. They're like, screw that. Yeah, we're good. Yeah, we're gonna try it.

[00:26:11] Chris Burres: That's what biohackers do. Um, and we were okay with it because in the literature it was safe, right? Like we're still being conservative. In fact, every quarter Robert and I would get together and say, do we wanna get into the supplement industry? And actually in the room right beyond me, there's a co that's the conference room where we met.

[00:26:28] Chris Burres: And the answer every single quarter was, no, because we talked about this a little bit. The supplement industry is a, i I, I think it's generous to say it's a challenged industry, right? Like, 

[00:26:38] Carrie Lupoli: oh, 

[00:26:39] Chris Burres: is that generous? Is that 

[00:26:40] Carrie Lupoli: you are literally like, we could do a whole a 10 part series on that, 

[00:26:45] Chris Burres: on the challenged industry, and then we might change the name in this timeframe.

[00:26:51] Chris Burres: So, so from 2013, all the way to kinda latter part of 2017, um, we're getting these two to three calls a week. I'm meeting with my business [00:27:00] partner quarterly. Do we wanna get it in this, in, in this industry? I found a research peer review, published research paper that showed that 50% of the supplements that this group.

[00:27:09] Chris Burres: Purchased on the market, didn't have in them what they said they had in them. That's how challenged the market is. Right. And so, no, no, no. Finally at the LA latter part of 2017, a guy with a big YouTube following, I mean, that's how everything happens these days. Yeah. Uh, his thing starts talking about all the benefits he's getting, taking it on a daily basis.

[00:27:28] Chris Burres: And our phone went from two to three calls per week to 10 calls a day. And I got 

[00:27:33] Carrie Lupoli: How did they know that you were the ones doing this? 

[00:27:36] Chris Burres: Well, 'cause we're in the paper. 

[00:27:38] Carrie Lupoli: Got 

[00:27:38] Chris Burres: it. Our, our, our lab is mentioned in the paper, right? Like we were the OGs, the oldest and longest manufacturer of this molecule on the planet.

[00:27:46] Chris Burres: Um, and so, so uh, in that quarterly meeting we looked back, like, we kind of looked back and said, Hey, 50% of the supplements on the market, I mean, this is gonna happen in this industry. We're in a unique place. We're the oldest and longest [00:28:00] manufacturer. We got the lab. We know how to deliver exact standards 'cause we've been delivering to professors for god's 

[00:28:05] Carrie Lupoli: sake.

[00:28:05] Carrie Lupoli: And people were trying to deliver this molecule, or, or, or they really just couldn't find it. Were, were there people out there trying 

[00:28:11] Chris Burres: to it from us. In the early days, they bought it from us because we were the right place to buy it now. 

[00:28:17] Carrie Lupoli: Got it. 

[00:28:18] Chris Burres: There are not as many who are buying it from us now, which means they're getting it from out of the country, wherever that means.

[00:28:24] Chris Burres: Right. Where we, we know the manufacturers. We've been doing this for 34 years. Um, yeah. So, so we should get in because the industry's gonna go the wrong direction. So that's one piece. Um, and. And, and, and we asked ourselves when we made that decision, we asked ourselves two questions. And the first is the moral question, are we comfortable selling it?

[00:28:46] Chris Burres: I take it, my wife takes it. Everybody on our team takes it. By the way, it's not a requirement. Like we don't, you don't clock in and get a shot at my bioc. It's no kind of panic of dystopian 

[00:28:57] Carrie Lupoli: company. What do you mean? That's what I do in my supplement company? [00:29:00] That's not normal. That's not normal. 

[00:29:01] Chris Burres: We gotta move this volume through you, which I'm 

[00:29:03] Carrie Lupoli: gonna have to revisit our STR Pro processes.

[00:29:07] Carrie Lupoli: Okay. I'm just, 

[00:29:09] Chris Burres: it's a, it's a SOP, right? Like that's just, I don't know. It's in the document. I didn't, I don't make it. 

[00:29:14] Carrie Lupoli: That's like my whole team, like literally, uh, pretty much my whole team and my private practice were clients first. And now it's like, well, I, you have to be living this lifestyle. You have to have been a client before I can hire you.

[00:29:24] Carrie Lupoli: 'cause that's just the way it's, you know, it's, it's, and 

[00:29:26] Chris Burres: it works better, right? Because then there are, it 

[00:29:27] Carrie Lupoli: actually does work better. 

[00:29:28] Chris Burres: Yeah. Yeah. A hundred percent. Um, and so that's, that's, that's the, are we morally comfortable selling it? And then, um, there's the legal piece from the FDA and the ftc. You got across the t's dot, the i's Oh yeah.

[00:29:39] Chris Burres: D facility, all of that good stuff. 

[00:29:41] Carrie Lupoli: And you can only say so much. 

[00:29:43] Chris Burres: Yeah. And you can only say so much. So, so that's where we landed. And then my journey kind of changed 'cause I'm shifting from being the chief scientist when, and I still am of a, of a carbon and material manufacturing business to being the chief scientist of a supplement industry, uh, or business.

[00:29:58] Chris Burres: Um, and [00:30:00] you thi I start learning stuff. Like, I start learning a whole lot of stuff and, you know, some of it's disappointing and some of 'em is, is exciting, but, um, yeah, that's kind of how we ended up here. 

[00:30:11] Carrie Lupoli: I, I love to hear these kinds of founder stories and the evolution of where, um, you, you've, you've. How you've built this, and I love that we've got three decades of knowledge, experience, and total science backing on this.

[00:30:25] Carrie Lupoli: But here's my big question, and this is what I always ask. Okay. Just because it worked in rats, what makes us know that this would work in humans? I mean, I guess we have our buyer hackers that are not afraid of anything and they can test it out on us, on themselves, but we don't typically test that kind of stuff on humans, right?

[00:30:44] Carrie Lupoli: So how, how did we know that and how do we feel that confidence? 

[00:30:47] Chris Burres: Well, so, um, first is we always do tests on rats, right? And, and in fact, what you're asking is a question probably for the first two years, everybody I could talk to, right? [00:31:00] Trying to learn the space, trying to understand what the medical community thinks about aging, trying to understand how this molecule might be work, kind of landing on that boss theory.

[00:31:08] Chris Burres: One of the questions I was asking is like, what? There is a number, there is a percentage of things that happens in a rat. That happen in a human. And also a percentage of things that happen in a rat and don't happen in a human. Like there was a number we may know, never know the, the exact number, but there is a number.

[00:31:25] Chris Burres: And finally, one day, this, this is kind of long story, but my, my business partner's office is on the other side of the wall. And so I'm hearing him and he's having a conversation with a Dr. Kube, uh, from DePaul University. And Dr. Kubeck takes rat studies into human studies on a regular basis. And I just got enough of the conversation that I hop over there and I'm like, all right, Dr.

[00:31:46] Chris Burres: Kubeck, this is me, Chris, I'm the other guy. Um, I have to ask you this question. What percentage of things? And he tells this kind of protracted story, which is. Many scientists when they, they, when they wanna offer exact [00:32:00] evidence that what happens in a rat doesn't happen in human will use this case. And the case is a morning sickness drug that they gave to rats.

[00:32:08] Chris Burres: No problem. They started giving it to humans in a small trial. Unfortunately, there were, they noticed deformities in the fetuses and they're like, see what happens at a rat? Doesn't happen in a human. And then Dr. Kubeck continues to say, had they looked at the fetuses of the rats? They would've noticed the deformities and they would've never given it to humans.

[00:32:28] Chris Burres: Right. So even his own example of what the community typically offers as proof that what happens in a rat doesn't happen in human, um, is debunked. Right? Yeah. So it's, it's, it's a lot. There's a reason that we always do toxicity studies and rats and that can move and be applicable to humans because we're act, this is, this is kind of interesting.

[00:32:49] Chris Burres: We are pretty bad at kind of externally understanding genetic material, right? So most people would say mouse and rat more similar, [00:33:00] right? Rat is just a big mouse. We are actually more genetically similar to a rat than a rat is to a mouse. Like we sell. 

[00:33:09] Carrie Lupoli: Oh my gosh. I did not know that. Although, I will say when I see a mouse, I see a rat.

[00:33:13] Carrie Lupoli: I say a, I see a big sewer rep that's trying to kill me. FYI, so to me they're exactly the same. In fact, mice don't exist. They are only big sewer rats. But I get it. And what you're saying here, that is really interesting actually. I did not know that at all. 

[00:33:29] Chris Burres: Yeah. So our, so our intuition is really bad about this.

[00:33:31] Chris Burres: And yeah, there is a reason that we always do studies and rats and so, um, 

[00:33:36] Carrie Lupoli: yeah, I mean, that makes sense 'cause we do 

[00:33:38] Chris Burres: Yes. Yeah. Right. Like you would not, I mean, there's a, there are, there's a, a water soluble version of C 60 that is on the market, right? That's C 60, the molecule. This is a new molecule and there are zero toxicity studies on this molecule.

[00:33:53] Chris Burres: Right. It is not a naturally occurring molecule, and I would not put that molecule in my body [00:34:00] until there are rat studies on it. Then once the rat studies are on, I would probably put it in my body, right? Like, like this is the, this, this is the approach. And, and so in that context, bio hackers I think do have it right?

[00:34:12] Chris Burres: Like, don't go running around taking stuff that, you know, at least a rat hasn't been given. 

[00:34:17] Carrie Lupoli: Yeah. Okay. So then this is where we go from translating stuff like ratios and stuff like that. What's the average lifespan of a rat? And then what was it with this molecule? 

[00:34:26] Chris Burres: So I'm gonna, I'm gonna share an extra piece 'cause this is kind of interesting.

[00:34:31] Chris Burres: So, a typical wistar rat lives out 32 months and has a known amount of tumor mass in its body. The longer it lives, the more tumor mass it has in its body. Even though the, my battle seed rats lived out to 62 months, again, 90% longer, none of them had any tumors. Now, I've told this story, 

[00:34:48] Carrie Lupoli: none of the, none of the ones that had the molecule had only of the tumors, 

[00:34:53] Chris Burres: zero.

[00:34:54] Chris Burres: They should have had 

[00:34:54] Carrie Lupoli: twice. The tumors don't kill them. Is that what tumors, 

[00:34:57] Chris Burres: two tumors are a big cause of [00:35:00] their, of their demise. 

[00:35:01] Carrie Lupoli: Early demise. 

[00:35:01] Chris Burres: Yeah. Okay. And so I've told this story and people are like, oh, cure for cancer. And I'm like, no. And then I follow that with another. No, there's a big difference between dealing with a cancer that has metastasized and actually being potentially, uh, a cancer preventative.

[00:35:16] Chris Burres: And we know things as simple as good nutrition, good sleep, good exercise, or cancer prevent. Um, but it 

[00:35:22] Carrie Lupoli: as well as healthy mitochondria, 

[00:35:23] Chris Burres: and so does healthy mitochondria now get this. So, so yeah, you, you're, 

[00:35:27] Carrie Lupoli: I'm so obsessed right now, Chris, I can't even tell you. 

[00:35:30] Chris Burres: So get this. And so it's a Petri dish study, which is the lowest, like I would take an anecdote over a Petri dish study.

[00:35:37] Chris Burres: I mean, you should 'cause the, taking something from a Petri dish and bringing it into a living animal is like, that doesn't correlate often. But in a Petri dish, they had cancer cells and healthy cells, and they introduced an anti-cancer agent, which is a poison, right? Your goal is to poison the cancer.

[00:35:53] Chris Burres: Before the healthy cells and the presence of the ESS 60 molecule, there was increased efficacy against [00:36:00] the cancer cells and protective effects for the healthy cells. So what that means is, in the presence of ESS 60, the anti our cancer agent killed more cancer cells and less healthy cells died. 

[00:36:13] Carrie Lupoli: That's huge.

[00:36:14] Carrie Lupoli: That's the whole problem. 

[00:36:16] Chris Burres: So why 

[00:36:16] Carrie Lupoli: with cancer treatment right now? 

[00:36:18] Chris Burres: Right. We know that cancer cells use energy differently, right? There are more glucose based energy sources, so at a minimum, their mitochondria are driven by different drivers. And you just throw in this ES s and we don't know the exact mechanism, but the fact that the ESS 60 molecules in there and probably holding onto these like it's causing the mitochondria to function differently, is why we think that's happened.

[00:36:44] Chris Burres: And there are actually patents of this molecule related to cancer treatments in pets. Now, a patent doesn't mean it works, it just means somebody had the idea and they patented. I don't wanna pretend that that's a, you know? 

[00:36:56] Carrie Lupoli: Right, right, right. 

[00:36:57] Chris Burres: That's proven. Um, but it's, [00:37:00] it, it was worthy of patenting. 

[00:37:02] Carrie Lupoli: Okay, so.

[00:37:04] Carrie Lupoli: How did they, like, did they play with ratios with rats and like higher ratios? They get to live longer. You know what I mean? Like, like, and then how does that translate into humans? Like how much are we supposed to be taking so we can get that same effect? Because this is a thing that I always talk about, right?

[00:37:18] Carrie Lupoli: You've been around 34 years, but still we don't have the study on like, how long can a person live, right? Yeah. Like this is what we're living and breathing this experiment right now with all of our biohacking. So help me understand the ratio for rats, how that worked out. Did we play with that? And then how do you translate into that, into the ratio for 

[00:37:37] Chris Burres: humans?

[00:37:38] Chris Burres: Well, well, one thing that is kind of interesting to point out is when you're doing the first toxicity study, right, so they assumed it was toxic when you do the first toxicity study. You don't just give a little bit to the rats and see if they feel unwell, you load them up. So they were heavily loaded with the material.

[00:37:56] Chris Burres: Um, and they actually didn't start loading them until, uh, [00:38:00] month 10, right? So they were well into adulthood when they started receiving the ESS molecule. And even though, um, even though that they were age, right? So some people were like, oh, I'm older. Could this potentially have some benefits? Well, according to the study, the, the answer is yes.

[00:38:16] Chris Burres: Um, so how do you translate that into what humans should take? There's a thing called an allometric calculation, which I'm super geeky, so I found this just to be kind of weirdly. Uh, super cool. We have different metabolisms from rats, right? A great, um, uh, uh, parallel for metabolism is surface area. So you take the surface area of a human.

[00:38:42] Chris Burres: This is just so stupidly geeky, and you take the surface area of a rat and you use that ratio and you can calculate an out. That's called an allometric calculation, the amount that a human should be taking. So we did that calculation, turns out to about five mils per day, which is one teaspoon. [00:39:00] And we do recommend in the morning, there's a small percentage of people, if they take it at the ladder, ladder in the day, it'll keep them up.

[00:39:07] Chris Burres: That is definitely not true for me. I am also the weirdo who can drink a cup of coffee. And you know, I know from my ordering, it's not great sleep, but I, I can sleep like, it just doesn't keep me up. 

[00:39:17] Carrie Lupoli: I finally got my husband who had that same exact theory. We got him the whoop bracelet and, uh, he realized really that he wasn't getting good sleep.

[00:39:26] Carrie Lupoli: And I'm like, and, and then his, uh, blood pressure was a little bit elevated. Ah. And so he cut out coffee. He finally said, okay, after 12, no more coffee and everything regulated. So FYI. 

[00:39:35] Chris Burres: No, that's, that's, yeah, that's you. When I add along. 

[00:39:38] Carrie Lupoli: It was hard though. It's been years and we finally, whoop, finally, 

[00:39:41] Chris Burres: you, you, you need the data.

[00:39:43] Chris Burres: Your husband's data driven. So like, 

[00:39:44] Carrie Lupoli: yeah. 

[00:39:45] Chris Burres: Yeah. No, 

[00:39:45] Carrie Lupoli: it's the same thing with continuous glucose monitoring with my clients. Like once they see it, they're like, oh my gosh, you're right. I'm like, what would works? I'm like, I dunno. 

[00:39:55] Chris Burres: Donuts really do spike my blood sugar. 

[00:39:57] Carrie Lupoli: Oh my gosh. 

[00:39:59] Chris Burres: Surprise. 

[00:39:59] Carrie Lupoli: Yeah. [00:40:00] Yeah. Okay, so I, so I love that, that five milliliters.

[00:40:04] Carrie Lupoli: Now what? Now with my vital C, tell me where the name came from. I'm always interested in names. 

[00:40:09] Chris Burres: Yeah. 

[00:40:10] Carrie Lupoli: My vital C is the name of your company, is the name of your products. Yep. So tell me. 

[00:40:14] Chris Burres: So the C is for carbon, right? And when we came up with the name, there was zero doubts in my mind that some people might think of it as vitamin C.

[00:40:23] Chris Burres: Vital, E, right? Yeah. Yeah. And no one doubts that vitamin C is healthy, so the name screams healthy, right? So some got it. And there are some community, you know, you know the confusion. Not very often, but there is some confusion every now and then. 

[00:40:38] Carrie Lupoli: Could also mean Chris. 

[00:40:39] Chris Burres: Oh yeah, I didn't think of that. 

[00:40:41] Carrie Lupoli: Never thought of that.

[00:40:42] Chris Burres: Remember, 

[00:40:43] Carrie Lupoli: I'm not bragging. In fact, the first time I saw you, that's what I thought it was. Then I Oh, wow. A little bit more. Wow. Yeah, it's 

[00:40:48] Chris Burres: my vital. 

[00:40:48] Carrie Lupoli: Chris's hilarious. So, Chris, hilarious. You sent me a whole, you sent me a whole bunch of stuff, which I love, love, love. And so like tell me like you have different, this, I love this too because as somebody that's [00:41:00] studied a ton of supplements and has.

[00:41:01] Carrie Lupoli: On supplement line, we've always talked about how you actually take a product. 

[00:41:05] Chris Burres: Yep. 

[00:41:05] Carrie Lupoli: Right? And there's capsules, there's gels, there's, you know, oils, there's, uh, all sorts of different things. So let's talk about, and the ways that you have manufactured this so it's most effective. 

[00:41:16] Chris Burres: Yeah. Um, well really we wanna mimic what happened in that original study, right?

[00:41:21] Chris Burres: And the closest mimic to that. And so, so we do have multiple oils and people are like, should I take olive oil? Should I take avocado oil? Should I take MCT oil? We always recommend the olive oil first for two reasons. First, we are a science-based organization and almost all of the research is on the ESS 60 molecule in olive oil.

[00:41:39] Chris Burres: Right. So that's number one. 

[00:41:40] Carrie Lupoli: Wait, can I ask you this though? When you say olive oil, are you talking about cooking with it or just taking it? You 

[00:41:45] Chris Burres: just take it. Yeah. 

[00:41:47] Carrie Lupoli: I'll, I'll show you. It's okay. 

[00:41:48] Chris Burres: I haven't, I haven't had mine since I got to the office. So I got a little measuring cup. I'll do a little five meals.

[00:41:55] Chris Burres: Um, and we'll say cheers. 

[00:41:57] Carrie Lupoli: Cheers. But you don't wanna throw up after you [00:42:00] take o Like I think about olive oil and drinking it straight and you're good. Some 

[00:42:04] Chris Burres: people don't like it. And, and the reality is that we use a high quality extra virgin olive oil. So now I'm feeling the pepper. You will get a peppery flavor at the back of your throat.

[00:42:13] Carrie Lupoli: Okay. 

[00:42:13] Chris Burres: That's a sign of a high, it's actually oil cantal, which is the polyphenol that causes that peppery flavor. Okay. Maybe you've been to a, an Italian restaurant where they'll pour an olive oil and a pa Oh yeah. In a and a little dish to dip your bread in and then they'll crack pepper in it. 

[00:42:27] Carrie Lupoli: Yeah, yeah, yeah.

[00:42:28] Chris Burres: They're cracking pepper to make an inexpensive olive oil taste expensive. 

[00:42:32] Carrie Lupoli: Oh. Can you, can you, could I make that into like a salad dressing too 

[00:42:38] Chris Burres: percent? Now I would just say this, be prepared to lick the plate. 'cause it would be the most expensive olive oil that you have used. Right. Because God, you know, vaporize bite at the temperature of the sun, you know?

[00:42:49] Chris Burres: Yeah. The, the, the, 

[00:42:50] Carrie Lupoli: but I mean, I guess I'm saying if you're taking a teaspoon of it. I made a little SA salad dressing and I, well, I do wanna lick the plate then, because I want all of it in 

[00:42:58] Chris Burres: there. Yeah, exactly. [00:43:00] 

[00:43:00] Carrie Lupoli: Got 

[00:43:00] Chris Burres: it. Well, and the other thing is you could just dip it with bread. Right. If that's, you know, I don't if, if that's in your 

[00:43:05] Carrie Lupoli: Yeah, if we have some protein with it, and then the fat and the olive oil and then the carbon, the bread.

[00:43:10] Carrie Lupoli: We got PFC going on right now and we can balance our blood sugar. Okay, but you have a night serum. This is interesting to me when I unpack the box. I had seen it on your website too, and I was so excited that you sent this to me. I'm always looking for a, a good serum. But tell me about this. 

[00:43:25] Chris Burres: So, so that, there's a good story about that.

[00:43:27] Chris Burres: Um, one of our business partners, um, was would just drink out of the bottle. Right. And anything that was on the edge, she'd take and put on her skin. And she was noticing some great results. And she's like, you need to do a face serum, or we need to do a face serum. And if I've done a good job, you understand?

[00:43:44] Chris Burres: I didn't even really wanna be, there's a, there's a tear off thing for the top. 

[00:43:48] Carrie Lupoli: Yeah, I can see it. Yeah, yeah, yeah. 

[00:43:49] Chris Burres: I didn't even really wanna be in the supplement industry. So when she was like, we used to do a face serum, I was 

[00:43:53] Carrie Lupoli: like, thought you wanna be in the skincare industry, 

[00:43:55] Chris Burres: which is even worse. Yeah. I was a, I woke up today thinking we should make a face serum [00:44:00] and it did really good.

[00:44:01] Chris Burres: People really love it. The base oils, chia seed oil, you can push that little thing down the cent. 

[00:44:06] Carrie Lupoli: Now. This is how my bioidentical hormones come out too. 

[00:44:09] Chris Burres: Oh wow. Cool. 

[00:44:10] Carrie Lupoli: Yeah. 

[00:44:10] Chris Burres: And you Oh, 

[00:44:11] Carrie Lupoli: it's an oil. It's an oil, 

[00:44:13] Chris Burres: yes. And smell it. It's, it's amazing. 

[00:44:16] Carrie Lupoli: Oh, and we're not talking about fragrance. 

[00:44:19] Chris Burres: Nope. It's an oil. 

[00:44:21] Carrie Lupoli: Yeah, exactly.

[00:44:22] Carrie Lupoli: Big difference. People need to know that. So, and, and people put that in their face, but you could put it anywhere, I guess. Yes. Does this count in terms of the five milliliters a day that you're talking about? 

[00:44:30] Chris Burres: Uh, we don't think of it in terms of that. It's just such a low quantity that you're putting on 

[00:44:33] Carrie Lupoli: just so great.

[00:44:34] Carrie Lupoli: Right, right, right, right, right. Okay. 

[00:44:35] Chris Burres: And, and by the 

[00:44:36] Carrie Lupoli: way, so this isn't the way I wanna get, get it in on a regular basis, but what do people see in their skin when they use this? 

[00:44:42] Chris Burres: So the, the way that I look at it is we we're actually six, because we have to be careful, right. We're starting a wrinkle and age spot, uh, clinical trial.

[00:44:52] Chris Burres: Gosh, we are tar starting out with this product. So this is a different product, which you also got, I hope, hopefully you got it. A nice [00:45:00] fancy box. It's the, it should be a big white box, not a big white. 

[00:45:03] Carrie Lupoli: Oh, yeah, yeah, yeah, yeah, 

[00:45:04] Chris Burres: yeah. That, that. I'm gonna share this story. The Colorado Longevity Institute, their team came to our booth at a four M and they basically said this.

[00:45:15] Chris Burres: They say, Hey, your regular product that might extend by life, get that out of the way. Living healthier, potentially. Get that out of the way. I am here for your skin. Redo. Set. What this is Wait, wait. Before you open it. Right? 

[00:45:29] Carrie Lupoli: Okay. Okay. 

[00:45:30] Chris Burres: Or you can open it, but don't do anything with it. So we have two bottles, right?

[00:45:33] Chris Burres: Yeah. The bigger bottle is a peptide. We call it UTH 29. That's youth 29. Uh, I learned later. 

[00:45:41] Carrie Lupoli: Oh, I love how you named that. 

[00:45:42] Chris Burres: Isn't that Cole? Okay. Um, it's a peptide, so it's water soluble. We wanted to combine it with our oil soluble e ess s 60 molecule. We could have shoved them together with an emulsifier.

[00:45:53] Chris Burres: Emulsifiers are not good. Right. They don't sound good and they don't have health benefits, so we kept it separate. So, [00:46:00] um, you would have to take, but I'll, I'll show you. You do one squirt. I'll do what? I gonna Oh, this almost empty every squirt and, and the blue color. Yeah. You gotta twist it a little bit after you get the plastic 

[00:46:12] Carrie Lupoli: out.

[00:46:12] Carrie Lupoli: Yeah, I got you. I got you. 

[00:46:14] Chris Burres: It's a little, there you go. 

[00:46:15] Carrie Lupoli: Oh, I got it. 

[00:46:16] Chris Burres: And, and then get one squirt in your palm. 

[00:46:19] Carrie Lupoli: Yeah. And 

[00:46:20] Chris Burres: then, oh, 

[00:46:20] Carrie Lupoli: blue. 

[00:46:21] Chris Burres: Yeah. That's the UTH 29 peptide. That is not a colorant. We don't put colorant in it. And then we do two drops per squirt. So two drops of the ESS 60 activator right there in your palm per sr.

[00:46:34] Chris Burres: I'm 

[00:46:34] Carrie Lupoli: like a chemist right now. 

[00:46:35] Chris Burres: Yep. 

[00:46:37] Carrie Lupoli: Okay. Hang on. I gotta, I gotta take this off. Get 

[00:46:40] Chris Burres: the safety seal off. 

[00:46:41] Carrie Lupoli: When would I do this? In the morning and night? 

[00:46:43] Chris Burres: I, this is what I use every morning. 

[00:46:46] Carrie Lupoli: Okay. If you're a girl and you've got, you know, all like makeup and all stuff in the day. Would I do this in the morning and then put my makeup and stuff over it?

[00:46:55] Chris Burres: Yeah. My wife will use 

[00:46:57] two 

[00:46:57] Carrie Lupoli: drops. 

[00:46:58] Chris Burres: Two drops per squirt. So I [00:47:00] usually use two squirts, but you know, and then you activate it, mix it right there in your hand. 

[00:47:04] Carrie Lupoli: I don't need an emulsifier. 

[00:47:06] Chris Burres: Ah, isn't that cool? And then 

[00:47:07] Carrie Lupoli: I, and then I'm putting this on my face. I have makeup on. 

[00:47:09] Chris Burres: Yeah, that's fine. Then do back a hand or whatever.

[00:47:11] Chris Burres: I'll, I'll apply it on my face. Yeah. What I say is you put on everything that shows aging, which, uh, seems to be more and more, uh, you know, every year. Yeah. 

[00:47:20] Carrie Lupoli: In my fifties. Okay. 

[00:47:21] Chris Burres: Also smells amazing. Damas, roads, oil, 

[00:47:24] Carrie Lupoli: anything that could keep people from having to do their Botox. 

[00:47:27] Chris Burres: Yeah. Well that's, that's a goal right.

[00:47:30] Carrie Lupoli: Yeah, because I keep saying like we, we can't keep putting to toxic stuff in our, 

[00:47:34] Chris Burres: now the peptide has 30 years of skin and, uh, hair improvements, 

[00:47:39] Carrie Lupoli: smell. So, 

[00:47:40] Chris Burres: uh, in peer reviewed, published research. And then the ESS 60 molecule has research, uh, with skin, its skin improvement, pigmentation and wrinkle improvement.

[00:47:48] Chris Burres: Um, so it's what 

[00:47:50] Carrie Lupoli: what peptide is this? When you say 

[00:47:52] Chris Burres: peptide? It's, it's copper peptide. 

[00:47:53] Carrie Lupoli: Say that again? 

[00:47:54] Chris Burres: Copper peptide. 

[00:47:56] Carrie Lupoli: Copper peptide. 

[00:47:57] Chris Burres: That's that blue color. And so we just branded it. Youth [00:48:00] 29. 

[00:48:00] Carrie Lupoli: I love that. I love that. So then would I do my, my oil, this oil at night? Yeah. And then do like kind of this in the morning kind of thing?

[00:48:09] Chris Burres: Yeah, that's what I 

[00:48:10] Carrie Lupoli: do. And 

[00:48:10] Chris Burres: then you've 

[00:48:10] Carrie Lupoli: kind of got all of it, uh, working for you, but this is very different than putting the molecule in your body like the olive oil. But you do have some other products. And I just think that it's interesting because like I I, I love how much you guys have done. So this is, this right here.

[00:48:27] Carrie Lupoli: You have two boxes. One is blue, 

[00:48:29] Chris Burres: has 

[00:48:29] Carrie Lupoli: the mtp. One is purple. 

[00:48:31] Chris Burres: Yep. So the blue is the olive oil, and the purple is the MCT oil. It's interesting, the reason the, um, MCT is purple, MCT oil is basically a clear liquid, right? 

[00:48:43] Carrie Lupoli: Yep. 

[00:48:43] Chris Burres: If you take that black carbon powder and you dump it in the clear liquid, it turns a beautiful purple color.

[00:48:49] Chris Burres: So if you look at that ESS 60 activator, that's actually MCT, the e ess 60 molecule. And, um, and the, uh, fragrance oil, it's not [00:49:00] a fragrance, it's a, it's, it's a scented, uh, essential oil. 

[00:49:03] Carrie Lupoli: Yeah, yeah, yeah, yeah, yeah. Which I love, love, love, love, love. So, um, could I also put this in my smoothie, like on my protein shake in the morning?

[00:49:10] Chris Burres: Okay. Absolutely. 

[00:49:12] Carrie Lupoli: Okay. 

[00:49:12] Chris Burres: And, you know, so at one point, uh, um, Starbucks was, you know, hey, you could add a, a, an or whatever, and then people were getting disaster pans and they were like, no. So five mil. So 

[00:49:23] Carrie Lupoli: I wanna do five milliliters of this. I'm gonna, I'm gonna try it. This is the olive oil one. 

[00:49:28] Chris Burres: Yes. And that's the recommended one.

[00:49:31] Carrie Lupoli: Yeah. 

[00:49:32] Chris Burres: So if you don't like oil, 

[00:49:33] Carrie Lupoli: why do people, why would they, like, why did you decide to, um. Do MCT oil and a avocado oil. Like I know what it takes to manufacture multiple products, you know what I mean? And all the things that you're doing in that. So like why did you decide? 

[00:49:49] Chris Burres: So there are some people who are interested in, um, in the different flavors.

[00:49:53] Chris Burres: We actually had one person who was allergic to olive oil and allergic to MCT, which I found very [00:50:00] surprising. A sip of water will make the flavor go away if you don't like it. 

[00:50:03] Carrie Lupoli: No, it was actually totally fine. Uh, I've, I've had oil before and it was totally fine. 

[00:50:08] Chris Burres: Yeah. And it, it, it might kick in a little bit of a peppery at the back of your throat here in a second, but yeah, so it, 

[00:50:16] Carrie Lupoli: it, it's actually, it, it's, I was, I was expecting it to be worse and I was gonna have to make up a lie.

[00:50:23] Carrie Lupoli: I didn't, I did not have to make up a lie at all. Um, okay, wait, this, this hit me right away. 'cause I actually did not know about this. I don't know how I missed this on your site, but I have learned that. I, I work with mostly women, right? They will, uh, prioritize their kids and then their pets before themselves.

[00:50:41] Chris Burres: Yep. 

[00:50:42] Carrie Lupoli: Their husband's sort of somewhere in there. Yeah. Uh, 

[00:50:45] Chris Burres: I think it, I think the husband goes in the pet category. 

[00:50:48] Carrie Lupoli: Yeah, I would agree. Maybe one below the pet. It depends on, you know, a few different factors, but like, you have a pet, um, a pet option here. And so like, again, we [00:51:00] translated rats to humans, to dogs.

[00:51:03] Carrie Lupoli: Um. Tell me more. 

[00:51:06] Chris Burres: Yeah. I think 

[00:51:06] Carrie Lupoli: this is so interesting. 

[00:51:07] Chris Burres: It is. It, and you're right, people will spend more, just a fun little stat. We sell three times as much dog as we do cat. Um, so cat. 

[00:51:15] Carrie Lupoli: Oh yeah. Well people know that their cats are kind of, you know, eight holes. Yeah, that's, I think that's right. Maybe nine lives is enough.

[00:51:23] Carrie Lupoli: We don't need more. Right, right. Like we, we extend it as long as we need to. Okay, that makes sense. 

[00:51:28] Chris Burres: So, um, so the dog is the dog and cat product is our olive oil product. In the case of the dog, we add a little bit of bacon essence. In the case of the cat, we add a little bit of salmon essence. Um, some cat, you know, cats can be finicky if you just make your cat eat it, which some people seem incapable of doing.

[00:51:45] Chris Burres: I'm just, I, I can be. Kind of brutal and like, and there's your food. And when you eat it, then I'll give you more. 

[00:51:53] Carrie Lupoli: Do you put it in their food or just have them? Yeah, 

[00:51:56] Chris Burres: that's what I would think. Just put in their food. Um, okay. I'm super and we've, we've got videos of like [00:52:00] big Labradors who you think would just chow down.

[00:52:03] Chris Burres: Right. And they set the food down after the dog's used to it. And the dog is waiting for the ESS 60. Is waiting 

[00:52:10] Carrie Lupoli: for my market. Oh my gosh. That is so cool. Okay. I love that too. And then the last thing we'll talk about really quickly. So I also love a product and I, and I very much believe in like my digestive enzyme, for example, has multiple, um, benefits to it and, and things going on in there.

[00:52:25] Carrie Lupoli: But you've got some of these little mini things. One is party recovery, which I don't think I'd ever really need at this stage in my life. 

[00:52:32] Chris Burres: Yeah. 

[00:52:32] Carrie Lupoli: Um, because I never will get myself to that place. But you also have exercise recovery, better sleep and focus and energy, all using the same molecule. And it's in a vial.

[00:52:44] Carrie Lupoli: So that oil is there. What else? 

[00:52:46] Chris Burres: Yeah, a little, a little ampule. Yeah. So those are, those are all the exact same product. That's what our customers tell us. The product does. And so we, so cool. We tend to use [00:53:00] these at conferences so we can start a conversation with people. Yeah, those are cool. Little, little ampules.

[00:53:06] Chris Burres: That's one that's five mils or one teaspoon in each one of those. 

[00:53:09] Carrie Lupoli: What I love about what you're saying, Chris, is when you have this stuff, 'cause that was gonna be my next question, what are the things that you can start to experience right away? And we're literally talking about. Focus in energy, better sleep, exercise recovery, and better recovery when you might have had a few too many to drink.

[00:53:26] Carrie Lupoli: And that just says to me, this is the kind of stuff in addition to longevity, that you start to feel right away. Am I right? 

[00:53:32] Chris Burres: Well, we th we tend to map it out over, uh, like a three month period. Okay. And, and I'll, I'll kind of map that out. So I 

[00:53:39] Carrie Lupoli: feel like three months is right away to me, even though that's not what diet culture does.

[00:53:42] Carrie Lupoli: Oh yeah, that's true. You know what I mean? Yeah. But you're right. Like people aren't gonna maybe feel it tomorrow. And I think that's why some people don't stick with things because I think, I believe that diet culture has us believing that it's like an Amazon delivery. The minute we decide we're gonna change something, we should see the delivery at our front door.

[00:53:57] Chris Burres: Yeah, no, uh, a hundred percent. So [00:54:00] month one, we really think about focus and energy. Um, and the testimonial I'll lean on there is. We got some product to an influencer. She recorded a video that night and pointed out that she didn't finish her cup of coffee that day. Right. So back to your husband, if he had noticed that he didn't finish this cup of coffee.

[00:54:15] Chris Burres: 'cause he had this like, oh, like this is impressive focus and energy. 

[00:54:20] Carrie Lupoli: Yeah. 

[00:54:20] Chris Burres: And I will share, I used to be a two to three cup of coffee per day person. When I started 

[00:54:24] Carrie Lupoli: Chris, I was five to six. I, I mean, I don't even know how I was surviving, so I get it. 

[00:54:31] Chris Burres: So 

[00:54:32] Carrie Lupoli: you don't need that. 

[00:54:33] Chris Burres: So now I don't, no, I'm, I'm actually more of like a half a cup.

[00:54:37] Chris Burres: It's the ritual. I come in, I like to smell and I like make the coffee. Yeah. And try chat with people. 

[00:54:41] Carrie Lupoli: Experience. 

[00:54:42] Chris Burres: So, um, so that's true for me. There are also some things that can, people can recognize, and you'll know this, if you can replace some of your saturated fats, uh, with a healthy oil like olive oil, there are good downstream health, uh, weight loss benefits in month two.

[00:54:58] Chris Burres: It's really sleep and I think [00:55:00] it takes. The second month for sleep to land. 'cause everybody gets a little bit more or less sleep every day. Right. Like I had a friend visiting, um, and so I got less sleep last night. Right. And so when that happens, it's hard to track back to, hey, I started this on this day and that's why my sleep has been good.

[00:55:18] Chris Burres: Um, the testimonial I lean on here is I have a business coach and he said for 50 years he needed an alarm clock to wake up. When he started my vital c he wakes up before the alarm clock. Now I love 

[00:55:29] Carrie Lupoli: that. That's the best testimonial. Yeah. 

[00:55:31] Chris Burres: Right. Like it's, it's, it's, I love this because it's not like, oh, I feel that or Right.

[00:55:35] Chris Burres: That it's, no, I don't need the alarm clock. And it's important point, he's a business coach, so he has late night mixers, late night dinners. None of that matters until he doesn't have the product for about 10 days and then he starts to need the alarm clock again. So that coincides with when what the literature suggests.

[00:55:51] Chris Burres: This will clear your body. 

[00:55:52] Carrie Lupoli: This is why it's so important to me. I have, I, we talk about the six spinning plates and it's nutrition, exercise, sleep, managing our [00:56:00] stress, uh, hydration and supplementation. And supplementation is one of those. So we're never saying that these other pieces, you have to spin all these six spinning plates and it's really hard to figure out which supplements are going to do the things that we really need them to do.

[00:56:12] Carrie Lupoli: And to me, this is such an important piece of the puzzle that, again, people don't really know about. This is such an incredible thing we all talk about like vitamin C, vitamin D, omegas, magnesium, right? Like all that. But this is so incredible for people to recognize and the how do you know that something's working up until, like, again, the population that listens to my podcast that works with me is like the diet worked because I lost weight.

[00:56:38] Carrie Lupoli: My whole thing is what is the definition of something working? All of your six spinning plates have to be getting better so that you can live a vital, a life of vitality and, and health and longevity. And that's, to me, this is such a great definition with these testimonials and this, this, this, uh, evidence that [00:57:00] this is what we mean when we say something works.

[00:57:02] Chris Burres: Yeah. 

[00:57:03] Carrie Lupoli: You know, how much better do you feel? How much better are you living? I, that's incredible. I love this Chris, so much. 

[00:57:10] Chris Burres: And, and the, the month three, right? If you think Yeah. About reducing the negative impact of stress mitochondria. Right. We get suta frankly, we get testimonials we can't share, right? The FDA, we've gotta do the research before we can share 'em.

[00:57:22] Chris Burres: The FDA won't let us share, uh, the testimonials. 

[00:57:25] Carrie Lupoli: Well, that's because you have integrity, but that's not the way many supplement companies operate. 

[00:57:29] Chris Burres: It seems That seems to be true. Um, but the example that I'll give is, uh, my father-in-law, he was walking with a cane. He actually had about the three month mark was able to not use the cane, started walking further, um, and not, you know, not because of our product, but because of the additional walking lost weight that just had this compounding effect.

[00:57:49] Chris Burres: And that's kind of the systemic benefits that, that we see. I will share. We just fired up our, um, migraine study. So this is a clinical trial on [00:58:00] migraines, um, because the testimonials on migraines are just off the charts. And again, remember I kind of hinted Chris wishes he was smarter. Chris has his own, Chris has his own.

[00:58:09] Carrie Lupoli: I love what you talk in the third person, 

[00:58:11] Chris Burres: right? There we go. Has his, I mean that's to, to distance me from the, the, the desire to have done better. Um, so, so there's, I have a spreadsheet back to 2014, tracking my migraines, right? Because I would get four to five migraines every year. Migraines stuck, they're debilitating How I fix this fricking problem.

[00:58:30] Chris Burres: Yeah, when I started taking this on a regular basis, I didn't get a migraine for 18 months. Um, so I should have had six or seven. And when I got my first migraine, it was 'cause I went off the product to join my own sleep study. 

[00:58:44] Carrie Lupoli: Oh, how interesting. I mean, if you need any more proof that that worked, then, uh, my goodness.

[00:58:50] Chris Burres: And then I can't imagine 

[00:58:51] Carrie Lupoli: what it would be. 

[00:58:51] Chris Burres: And then my business partner's, mom's caretaker, she did, she didn't even know that it might help with those. Um, and then, uh, there's [00:59:00] a, a podcaster, Ashley James, who just like raved about how good this is for her husband. Her husband is kind, debil debilitating migraines.

[00:59:09] Chris Burres: Um, and then we're like, uh, I should do a study. Except now we, now we started a study, uh, on migraines. We're starting a study on H-S-C-R-P, right? So C-reactive protein is an inflammatory marker typically associated with cardiovascular disease, also with cancers, inflammation and status in general. We're starting that, uh, we're doing a more formalized sleep study.

[00:59:31] Chris Burres: And finally we're doing a wrinkle and uh, age. Uh, spot study, um, or skin pigmentation study. So, so, and by the way, all of that, 

[00:59:40] Carrie Lupoli: I can't wait to hear about all these results. I love good studies. 

[00:59:43] Chris Burres: Yes. And it all of that is, we are an extremely we, and you'll appreciate this, we're an extremely weird supplement company.

[00:59:51] Chris Burres: 'cause most supplement companies don't continue to do research and even fewer published. We published in 2024, we published in 2025. We'll be publishing [01:00:00] this year and starting the studies like we are. This 

[01:00:02] are 

[01:00:02] Carrie Lupoli: really expensive too. 

[01:00:04] Chris Burres: Yeah. 

[01:00:04] Carrie Lupoli: So you gotta be dedicated to saying that this matters. 'cause we, we prioritize what's most important, right?

[01:00:09] Carrie Lupoli: We do that with our health, we do that with our life. We do that with our, you know, our finances. How many, how many women I'll here say, uh, you know, I would spend the money on my kid, but not on myself because Right. And so you guys prioritize what's most important. So I think that that's, that, I mean, that's huge.

[01:00:24] Carrie Lupoli: And that's why one of the reasons why I think, um. You like, I don't, I don't bring a lot of people that have supplements on my podcast ever, but yours is different. I mean, we spent an hour together. We don't even, I, my podcasts aren't even this long because this is so interesting, important and like people just don't know this.

[01:00:44] Carrie Lupoli: Yeah. I'm so excited to be able to share this. 

[01:00:46] Chris Burres: Yeah. Well, thank, thank you for ha having me, and thank you for the time because well, I mean, there, it's an interesting journey, right? I've been on this. Yeah. I, I typically say that people in the supplement industry get their one of two ways, right? [01:01:00] The first is they have their own health problem.

[01:01:02] Chris Burres: Well, actually they wake up one day and they decide to be wealthy and they decide to do it with supplements. And I have no problem with people being wealthy, right? Yeah. Like, it's just not how I ended up here. The other is people have their own health considerations or maybe the health consideration of a loved one.

[01:01:15] Chris Burres: They solve it, and now they wanna save the world. Hopefully it doesn't surprise you. I'm not against people saving the world. It is just not how I ended up here. I've been manufacturing this crazy, wacky molecule since 1991. They thought it would be toxic. The rats live 90% longer, and now I'm just trying to be a good steward, uh, of the molecule and of the potential benefit that people, uh, will get on the product.

[01:01:39] Carrie Lupoli: So amazing. Okay. So Chris, I know that all of my listeners are gonna get some really awesome benefits for sticking with us for this long. Hmm, 

[01:01:47] Chris Burres: thank 

[01:01:47] Carrie Lupoli: you. Yeah. In our podcast. So, uh, there's, there's a website we're gonna put in our show notes and all of that, um, share where they can go and what crazy awesome benefits are, uh, are waiting for them on that side.

[01:01:59] Chris Burres: Okay. [01:02:00] Excellent. So the link is my vital c.com/carrie. So super simple. Um, when they land there, they're gonna find, I have, I did a longevity summit, interviewed 57 experts in longevity, including Dave Asray, Ben Greenfield, Dr. Steven Gundry. Uh, and so I pulled together 18 biohacking tips. Absolutely. We need your email, but absolutely free.

[01:02:20] Chris Burres: So, oh my gosh. So grab that. 

[01:02:22] Carrie Lupoli: That's so good. 

[01:02:23] Chris Burres: Yeah. And then, um, we've got specials as you go down the page, the four ounce bottle, right? So that's the recommended olive oil. You could buy's what I 

[01:02:32] Carrie Lupoli: have here. Yep. 

[01:02:33] Chris Burres: You can buy two, three or six. There's a 40% discount on six. Mm-hmm. Why are we doing that? Well, you kind of heard me talk about the three month timeframe.

[01:02:43] Chris Burres: Um, three months for yourself, maybe three months for somebody else who needs it, or, you know, be selfish. I would and keep it for yourself. So, um, that's there. If you scroll, well, 

[01:02:51] Carrie Lupoli: if you care about, you know, like my husband and I are empty nesters and if I wanna share with him, then maybe I will. 

[01:02:57] Chris Burres: Maybe, yeah.

[01:02:59] Chris Burres: I can hook you up [01:03:00] too, by the way. Um, and then. Just note that there is an a subscription option and you save a little bit more on subscription, even if you just wanna try it once. Take advantage of that subscription discount. Um, our customer, ser, you can cancel that anytime. Our customer service team has 1,005 star reviews on Google, so they're not trained to talk you out of canceling your subscription.

[01:03:20] Chris Burres: They're trained to help you and they do an amazing job. Um, as you scroll down, you've got the inside outset, which is that skin duo set that we kind of showed. Um, that's the UTH 29 peptide, that one beautiful box. Um, and the e ss 60 activator plus the olive oil, uh, the four ounce olive oil. Again, you can buy two, three, or six.

[01:03:40] Carrie Lupoli: Oh, so it's a bundle. 

[01:03:41] Chris Burres: It's a, it's a nice little bundle inside and out. Yeah. You wanna take care of yourself inside and out, right? Yeah. Um, 

[01:03:46] Carrie Lupoli: I mean, do you know how many people are asking me about skin skincare? All of that stuff. I love, love, love this so much. 

[01:03:52] Chris Burres: The, again, the, we have men who are like, I've never tried or liked skincare, and [01:04:00] now I do it every day like it's.

[01:04:01] Chris Burres: It's crazy. Um, and so you've got that inside outset. And then if you go on the bottom, that's where I'm, I've got something that we're, I'm really proud of. Of course, I'm really proud of my book. Live Longer and Better. You can find that on Amazon for 1995. At the bottom of the page, my vital c.com/carry. Uh, you could find the book for 1995 for an extra $10.

[01:04:23] Chris Burres: Uh, I'll autograph that book for you. 100% of that $10 fee goes to Operation Underground Railroad. So people in your audience may remember the movie, the Sound of Freedom, which was an amazing movie about a horrible topic, which is child sex trafficking. Uh, operation Underground Railroad is doing a great job of wiping that off of our planet, which should have been done yesterday.

[01:04:44] Chris Burres: Uh, by all all reason. Um, a hundred percent of that signature fee goes to Operation Underground Railroad. 

[01:04:50] Carrie Lupoli: I mean, in this day and age right now with everything that's coming out, I, it couldn't be, in fact, before we started this podcast, you and I were just talking about that. Yeah. And those files that are, um, [01:05:00] showing up in, 

[01:05:00] it's 

[01:05:00] Chris Burres: loading across the internet, 

[01:05:01] Carrie Lupoli: it's loading.

[01:05:02] Carrie Lupoli: So I love that it is not just something you're jumping on, it's something that you've been a part of for a really long time, but it is, um, obviously very, um, front and center right now in our, in our nation. So I I love that. Um, Chris, tell everybody where they can also find you. 'cause your Instagram channel is incredible.

[01:05:20] Carrie Lupoli: So full of education and knowledge. And while we took a long time to explain this here, you explain this kind of stuff in little bits and pieces. 

[01:05:28] Chris Burres: Yeah. So, um, Instagram is my vital C um, same for TikTok. That's, it's, it's funny to watch, just like some videos just take off, I don't know, like they take off and you're like, I don't know why.

[01:05:39] Chris Burres: Um, yeah. But yeah, so we've got some interesting content that's going viral right now. Um, so TikTok and um, Instagram, it's my vital C, C as in carbon. Uh, and then we're on all the platforms, or C 

[01:05:51] Carrie Lupoli: as in Chris, 

[01:05:51] Chris Burres: or C as in Chris, Chris Carbon. Chris, maybe it should have been CC or Chris. Maybe Now if I could figure out how to do a carbon copy of [01:06:00] Chris, right?

[01:06:00] Chris Burres: Oh, then we got CQ Boy. And then life would be easier for me. Um. So, so yeah, follow me on all the Instagram. I'm putting out a lot of content, uh, getting great feedback on the content and I'm kind of following up with lots of comments and yeah. 

[01:06:14] Carrie Lupoli: Great, great, great. So go get your, go, get your Es six, ES s 60 molecule, but also follow along with Chris because the education that he has and knowledge that he has, how long he's been in this industry is just mind boggling.

[01:06:31] Carrie Lupoli: He's the real deal. I'm so excited to be able to have you here and we're gonna do a lot of other things together, but, uh, this is a great first step, so go check it out now. Thanks Chris. 

[01:06:40] Chris Burres: Thank you for having me, Carrie.