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The Purpose Cycle™ Keynote

Every leader, every organization, and every individual experiences disruption. The question isn’t if it will come—it’s what you do when it arrives.

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In her keynote, The Purpose Cycle™, behavior specialist, educator, and TEDx speaker Carrie Lupoli introduces a repeatable four-part framework that helps people navigate change, uncover deeper self-awareness, align their daily actions, and step boldly into their purpose.

Your teams are carrying a lot. Changing markets. Competing priorities. Personal curve balls. When stress rises, execution slips and culture takes the hit.

You do not need another pep talk. You need a shared rhythm that helps people handle life and work with more calm, clarity, and consistency.

That rhythm is The Purpose Cycle™.

Purpose is not someday.

It is how you show up today, even when life is messy. The Purpose Cycle gives teams a repeatable way to turn disruption into direction and purpose into performance.

 Calling

Your current assignment. Where you are placed to serve now. It may be public or quiet. Both are powerful.

Gifts

Your strengths and resources. Using them on purpose turns confidence into contribution and improves how a team executes together.

Disruptive Event

The interruption that changes everything. Market shifts, a no, a loss, even a good change that still shakes the familiar. Viewed correctly, disruption clarifies priorities and deepens focus.

 Reinvention

Rising different. Not a new costume. A truer you. Teams return to the work clearer, steadier, and more effective. Then the cycle repeats as they grow.

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Why this matters for your organization:

 

  • Less reactivity, more focused action. People learn to pause, reframe, and move forward with intention.

  • A common language that sticks. Simple words for complex moments so teammates can coach each other in real time.

  • Strengths in the right seats. Team members name what they do best and use it where it creates the most value.

Resilience without burnout.

Disruption is treated like refinement, not derailment, so momentum continues.

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Keynote Details:

What participants will do in the room:

  • Map today’s calling and name who they serve right now
  • Inventory gifts and match them to the highest-leverage tasks on the team
  • Reframe a recent disruption into lessons, priorities, and next actions
  • Build Reinvention Plan that translates purpose into daily productivity
  • Practice a fast stress reset by increasing self-awareness and simple strategies to reset and realign.

Outcomes you can expect

  • Higher self-awareness that improves decision quality and reduces unproductive stress
  • Stronger alignment between stated goals and daily actions
  • A resilient, optimistic response to change that protects culture and momentum
  • Renewed meaning that supports engagement, retention, and customer impact

Format options

  • 45 to 60 minute keynote with optional Q&A
  • 90 minute keynote plus working session
  • Half-day intensive for leaders or intact teams
  • In person or virtual
  • All assets and materials provided

Optional add-ons
  • Leader roundtable.
  • Breakout facilitation.
  • Digital workbook licensing.
  • Follow-up small group coaching.
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About Carrie Lupoli

Behavior specialist, educator, and international speaker. After more than 20 years helping organizations change behavior at scale, Carrie built a mission-driven company that has coached thousands. She blends behavioral science, belief systems, and sustainable strategies so teams can work with more clarity, consistency, and impact.

Bring The Purpose Cycle™ to your event

Equip your people to handle stress and change with calm, turn disruption into direction, and translate purpose into measurable performance.

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